Google helps people find you
A Google Business Profile can show maps, directions, phone, hours, reviews, and status. It is often the first place customers encounter a local business.
But it is not a replacement for a controlled website. Listings can drift, and not every message fits inside the profile format.
A website gives you one clean link
A small website can organize the same basics in your voice and link back to Google for directions or reviews.
It also gives you a stable URL for email signatures, social bios, postcards, and booking pages.
Use Google as proof, not copied content
When review proof is used, it should respect platform rules: attribution, link back, and no copied Yelp content.
The safest posture is factual and transparent.